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Comparative analysis of differences between western and eastern news outlets reporting on the Russian invasion of Ukraine
Neumann, Jakub ; Koblovský, Petr (advisor) ; Shavit, Anna (referee)
This bachelor thesis focuses on the analysis of the rhetoric of the Izvestia media in response to the Russian invasion of Ukraine. Based on a careful examination and critical analysis of the articles examined, this bachelor's thesis compares and contrasts the ways in which Western and Eastern media outlets have dealt with this conflict, especially in light of their news interests and propaganda. It then goes on to map which narratives the Izvestia media use and which are most common in their articles. The results show the frequent use of false or misleading claims by the news outlet Izvestia. They also show the different portrayal of reality between Western and Eastern media in specific analyzed articles.
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Launch of the public-service culture channel: Broadcast Analysis of ČT art untill the year 2014
Skalník, Jan ; Bednařík, Petr (advisor) ; Štoll, Martin (referee)
Diploma thesis "Launch of the public-service culture channel: Broadcast analysis of ČT art until the year 2014" describes the origin and development of the channel ČT art, including an analysis of how it influenced the transformation of ČT2. This thesis, therefore, includes the programme composition of both channels monitoring the period from autumn 2013 to autumn 2014, as well as the programme composition of ČT2 from autumn 2012. This allows us to evaluate how ČT2 attended to cultural broadcasting before the launch of the new and thematically specialized channel ČT art. Moreover, the thesis tries to point out the trends taking place in television broadcasting such as digitalization, fragmentation of TV audiences and media convergence. These trends are illustrated by using specific examples from the Czech Television, as well as the theoretical foundation. The theoretical part of the thesis focuses on describing public-service media, services they provide and their roles in fulfilling the cultural needs of society. In addition, it also draws attention to examples of culturally oriented channels within Europe. The results of the analysis of programme schemes of both channels are complemented by findings from interviews with the leading employees of the Czech Television, which were not aimed to focus...
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Analysis of public discussion on the topic of the position of wemen in decision making processes
Švarcová, Markéta ; Dudová, Radka (advisor) ; Vávra, Martin (referee)
The Abstract The thesis is focused on views on the role of women in decision-making processes. Public and private sector is characterised by a low level of representation of women in decision-making positions. In connection to the directives of the European Commission, which introduce mechanisms supporting an increase the number of representatives of underrepresented sex in supervisory boards, the debate unleashed on the subject of quotas. Opinions on the effectiveness of quota mechanisms in the Czech Republic are reflected in the media space. This paper aims to describe and analyze the opinions of public discussion on the mechanisms of quotas. Through a discourse analysis of media contributions it tries to determine what arguments planes occurring in the public debate on a subject introduction of quotas. Analyzed articles are dated to the period between May 2014 and May 2015. Individual argumentative discourse planes are systematically coded by discursive rules in recurrent categories. Categories are also thematically merged into discursive planes with respect to their intertextuality and intediscursivity. The results of the analysis are then subjected to a comparison to the development of discursive anchoring the topic of quotas in the European environment.
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Ethnic Groups in Singapore and Their Presentation in Media
Korbel, Matouš ; Šatava, Leoš (advisor) ; Pargač, Jan (referee)
The bachelor thesis called "Ethnic Groups in Singapore and Their Presentation in Media" introduces Singapore as a multi-cultural state where three different ethnic groups (Chinese Malaysian and Indian) live. The theoretical part presents the history of Singapore and the development of ethnic minorities' coexistence as well as the theory of nationalism and ethnicity. The attention is drawn to media theories and above all to concepts of agenda setting and gatekeeping. The practical part aims at quantitative and qualitative content analysis of the most sold Singaporean daily newspaper in English, The Straits Times, in period from 1 January, 2011 to 31 December, 2011. The analysis focuses on the media perception of ethnicity and ethnic groups.
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Celebrations of the Elysee Treaty Fiftieth Anniversary Seen by the French Press
Wágnerová, Iveta ; Emler, David (advisor) ; Matějka, Ondřej (referee)
This bachelorʼs thesis focuses on media analysis, specifically the analysis of the newspaper articles of the three most important French newspapers Le Figaro, Le Monde and Libération. The thesis aims to find out how the French press evaluated Franco-German cooperation in January 2013 when the fiftieth anniversary celebrations of the Elysee Treaty were going on. The Elysee Treaty also known as the Treaty of Friendship between France and Germany was created by efforts of Charles de Gaulle and Konrad Adenauer and was signed on 22 January 1963. The thesis is divided into three chapters. It begins with the description of the process of the birh of Franco-German cooperation. Then it describes the content of the Treaty and celebrations itselfs. Next two chapters apply the quantitative analysis of media on the corpus of 37 articles. In the second chapter the thesis uses frequency analysis. It researches different categories of words and how many times these concrete words are mentioned in the articles. This method provides us with the first analytic look into the articles. The third chapter includes deeper content analysis with the help of coding analysis. There are chosen two categories - of time and of evaluation of the current (January 2013) Franco-German cooperation. The thesis sums up that the current...
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The impact of the Media's perceived image on the No Bases civic initiative's development
Remundová, Ivona ; Barša, Pavel (advisor) ; Slačálek, Ondřej (referee)
The thesis is focused on influence of media image on folowing-up activities of the social movement. Thesis analyses the interaction of created media image and subsequent reaction or change of argumentation of the social movement. The analysis deals with the interaction between the media and activists - members of one of the largest civic initiatives of post-revolutionary period - the No Bases Initiative, and the analysis is time-bounded from the foundation of this initiative to the end of 2007. The main part of this thesis is the analysis of several key events organized by the initiative and the media response of these actions. It is outlined how the media analysis were performed - by the testimony of former members. In accordance, the research questions - how was the activity of initiative influenced by interpretations of media outputs and he extent to which the initiative was successful in asserting their arguments and frameworks in the media? The methods of research are participant observation, document analysis, discourse analysis of media coverage and interviews with key players in the initiative. Selection of the analyzed events was based on the fact whether the action was organized in order to attract media attention, search has been consulted with key research respondents.
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The thematic strukture of the Czechoslovak television broadcasting on February 25th in selected years of the 5th,6th,7th, and 8th decade of the 20century depending on the policy changes of the Communist Party of Czechoslovakia
Kinclová, Dominika ; Bednařík, Petr (advisor) ; Kocourková, Lucie (referee)
The thesis concerns with the broadcast structure of the Czechoslovak Television Channel 1 broadcasting on February 25th in selected years of the 5th, 6th, 7th, and 8th decade of the 20 century. It addresses mainly the broadcast programming, similarities and differences in the program themes. The emphasis is placed upon the evening news program and interpretation of its content. Using the information and confronting it with historical sources the thesis tries to describe the changes in the broadcasting hand in hand with the changes in the politics of the leading Czech communist party as well as with the general mood of the Czech society. The thesis results in several findings of relations between the choice of themes and the current political situation. At the end the findings are generalized into several categories of the mechanisms used by the totalitarian regime to influence the broadcasting.
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Analysis of an environmental conflict - opinions of main groups of the inhabitants in the pond water area on the subject of the presence of cormorants (fishermen and holidaymakers) and media analysis
ŠÍPOVÁ, Martina
The thesis was chosen on the basis of the continuation of the bachelor´s work. This thesis is focused on the literature search of problems of the conflicts between the protection of cormorants and the interest of fishery, further on the media analysis in the Czech Republic and finally on the processing of opinions of various groups of respondents (holidaymakers in the area called ´Třeboňsko´ and Czech fishermen). The opinions of questioned people were obtained from controlled interviews written down and processed in the questionnaires. The available information shows that a number of the protected cormorants is increasing not only in the Czech Republic but all over the world. The increase of the number of cormorant population causes problems especially to fishery, because cormorants cause the damage by catching fish stock. These conflicts in the problem area are mostly promoted in the media. In the problem area there are important opinions of the key groups of inhabitants. Groups of questioned people demonstrated their knowledge: holidaymakers in the area called ´Třeboňsko´ have basic knowledge in cormorants and problems caused by cormorants. On the contrary, fishermen are well-informed about the problem. The fishermen are more interested in the problem. Media are very important for solving conflicts and forming opinions of various groups of people. Media analysis showed that most spokesmen, who initiated writing newspaper articles were just fishermen. Therefore the articles on the cormorants are negative and without opinions on the spokesmen as member of general public or academics. Results of the sociological analysis have feed back on the results of the media analysis. It was found out that in the Czech Republic there had not been drawn up any management of fish protection againts cormorants. That is why I prefer to suggest the management in the near future. I recommend to follow the existing foreign management, forexample, in Great Britain. Further, I propose to change the Czech legislation for lower payment of the compensation for the damage caused by cormorants.
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